Content and Social Media Manager, Good Time
Who Gives A Crap
Want to challenge yourself at a high-growth startup AND make a difference in the world? Come work (and shower) in good company! Join the plastic-free, blissful revolution!
Spa-tacular name, serious business
Hi, we are Good Time, Who Gives A Crap’s new sibling, and we’re super excited to introduce ourselves! We might be a younger sibling but we’re a little more understated in our ways, and we share a passion for creating do-good, feel-good products for our customers. Our aim is to remove plastic and nasty stuff from the bathroom and leave only joy, and we’ve just launched our first bundle of shower products.
Together with Who Gives A Crap, we donate 50% of our profits to provide clean water and help build toilets for the billions of people who lack proper access. It’s like showering with superpowers! Over the next couple of years, we’re hoping to increase our annual donation tenfold to get us closer to our dream of everyone in the world having access to clean water and sanitation services.
A bit about the role
Our journey began by leveraging the trust and loyalty from Who Gives A Crap’s community and we’re incredibly grateful for their support. Now, it’s time to forge our own path and set our sights on building a thriving community of brand champions and nurturing a deeper brand connection. As our nimble team gears up for bigger things and exciting new challenges, we are on the hunt for a Content and Social Media Manager to take us into our next level in the Good Time journey. You’ll help us get there by unleashing your inner content beast as 50% of your time will be spent crafting scroll-stopping content across our social media channels that make even the most jaded internet dweller say, “Wow, that’s good stuff”. The rest will be a mix of strategic planning (think world domination for Good Time), keeping things organized (because adulting is hard), and collaborating with our awesome team (who are basically like your work BFFs).
You will work cross-functionally with our Customer Experience team to ensure that social trends in our audience are reflected in our community management and content creation. You’ll also work closely with our Creative and Growth Marketing teams, and you might even put on your Who Gives A Crap hat once in a while to help brainstorm ideas, and vice versa - we’re super collaborative.
Our team spans across the US and Australia, and we’re open to amazing candidates from anywhere in these two hubs. We’re not immune to the effects of challenging time zones, but we look to solve this by committing to 3-4 hours per day of collaboration time, which sees our US team aligning to PST afternoons and our Australian team sometimes diving into earlier mornings.
Reporting to Hannah, our Good Time General Manager your key responsibilities will include:
- Creating stellar content that is tailored and relevant for each brand channel (on-brand, shareable, relatable, engaging, you know - the stuff viral dreams are made of!)
- Outlining content strategy and executing monthly social calendar planning. Sharing your expertise in the content and social landscape to make recommendations on what to start/stop/continue.
- Participating in brand brainstorming sessions, collaborating with internal cross-functional teams and partnering with external agencies and collaboration brands to drive brand growth
- Measuring what matters: Establish impactful objectives, choose meaningful metrics, and track your progress with laser focus to propel your success.
- Leave the silo behind! Our Good Time forums are your monthly dose of cross-functional fun & collaboration- swap stories, share ideas and make work friends!
Let’s talk about you
You may have the skills of a meme lord or a word wizard that could craft engaging content, it will make even your grandma hit “share”. Social media experience is a plus, but we’re very much open to fresh faces with compelling content chops and a passion for sustainability.
You eat content for breakfast
You're basically a one-person content creation powerhouse – from copywriting to design, video editing and being an on-camera talent – to create engaging social media content. You work consistently to produce new content, innovate and push new ideas and formats.
You play hard and fast
You are super organised and detail-oriented, and you thrive in the fast-paced online environment. You’re able to stay nimble and adaptable, and can jump on a viral trend or new platform and make it on-brand. You manage your time well and know how to keep multiple plates spinning by prioritising the tasks you have on the go. You know how to use content design and editing tools, social media publishing and analytics platforms (eg. Sprout, Creator IQ, Canva, in-app tools to name a few) to maximise efficiency.
You stay curious and creative
You know the ins and outs of TikTok, Instagram, Facebook, Twitter, and LinkedIn and love keeping up with the latest trends and sharing these insights with the team, making sure we’re asking the right questions about our content. You're a creative chameleon who tailors your posts to each platform like a boss. Going deeper, you’re a self-learner with an interest in the personal care space, and the ways social media can be used to bring out the best in a brand. Your creative thinking is balanced by a proactive, analytical mindset that helps bring clarity to what is working and what isn’t.
You’re looking for a Good Time
Do you want your work to make the world a better place? Do you want to work with other people who feel the same way? What a coincidence — us too! We’re a young brand with the support of a seasoned player like Who Gives A Crap. It’s like having a rocket pack strapped to our backs! We may not have all the answers yet, but we’re ready to grow and collaborate with the best!
Why should you work with us?
First off, as a certified B Corp™, we work to make a difference every day while maintaining the highest standards of social and environmental impact. With our most recent score of 125.5 we’re in very good company with other exceptional B Corps around the world.
We also believe that helping to make the world a better place should be rewarded accordingly – that’s why we offer competitive, market informed salaries, meaningful support towards healthcare for our team around the world, generous paid leave, tailored learning and development opportunities, and free toilet paper (yes, you read that right).
Our engagement surveys (thanks Culture Amp!) tell us that our team is really proud (98%) to work for Who Gives A Crap and, well, we couldn’t be more proud of that.
Have you made it this far?
If you’re still reading, we think there’s a strong chance you might be our kind of person. Here’s the thing, though — research suggests that 60% of women and underrepresented folks might have already talked themselves out of applying. Even if you don’t check every box above, we want to encourage you to introduce yourself. We believe a diversity of perspectives and experiences makes a team stronger — and the stronger our team, the closer we are to delivering toilets and clean water for all.