Head of Product Growth
Eucalyptus
About Us
We’re making good health last a lifetime.
More than 1 billion people globally live with obesity, a major leading indicator of many preventable chronic diseases such as diabetes and heart disease.
Eucalyptus is the company behind Juniper, one of the world’s largest weight management programs combining GLP-1 medication with a tailored nutrition and exercise programme, supported by our multidisciplinary care team of prescribers, health coaches, dietitians, nurses and pharmacists.
Our published clinical research demonstrates that our combined approach to weight management and lifestyle change increases the likelihood of our patients losing significant weight during their treatment with Juniper by four times.
Since launching, we’ve grown fast to support millions of patients. In the last 12 months:
- We grew the size of our patient base by 10x in the UK, received selective NICE endorsement for our holistic approach to obesity management, and grew our team from 50 to 200.
- Globally, we grew revenue by >120% YoY, while reducing cash burned by 90% YoY, with over $100M USD raised from global investors such as BOND, NewView, Blackbird and Airtree - early backers of companies like Canva, Stripe, Uber and Airbnb.
What’s next?
In 2025, we are charting the path to support hundreds of thousands of patients while launching into new conditions, demographics, and geographies as we move towards our vision of creating a preventive healthcare ecosystem.
We’re building the world’s largest international digital healthcare company. This will be highly challenging, very rewarding and the adventure of a lifetime, working with the best operators you will ever encounter.
If that gets you excited, let’s talk!
About the role (What you’ll be doing)
We are seeking an exceptional Head of Product Growth to lead and own the entire bottom-of-funnel conversion journey for Juniper. This role is critical in solving our conversion rate challenges by managing the full path from landing page through to payment. You will have ownership of the newly formed Conversion Rate Optimization (CRO) squad, including a product manager, engineers, and a designer, with the potential to also oversee lifecycle marketing.
- Take full ownership of the conversion funnel, ensuring consistent, tailored patient journeys that drive improved conversion rates across diverse customer segments.
- Lead and grow the CRO squad, collaborating closely with product, engineering, design, and CRM teams to deliver seamless, data-driven optimisations.
- Develop and implement experimentation frameworks to run impactful tests that improve conversion metrics and patient experience.
- Prioritise initiatives with a strong commercial mindset, balancing data insights, customer needs, and business impact.
- Establish robust data tracking and reporting systems to monitor funnel performance and inform decision-making.
- Work closely with acquisition teams to manage the balance between lead quality and conversion efficiency.
- Drive cross-functional collaboration to align messaging, UX/UI, pricing, and product offerings with growth objectives.
- Champion a holistic approach to growth that encompasses messaging, user experience, technical execution, and commercial strategy.
- Shape the future growth function with potential to expand scope into retention, upsell, and cross-sell as the business scales.
- Operate with high autonomy, backed by strong resources and support to build and lead your team and initiatives.
This is a highly entrepreneurial role with significant opportunity to define and scale the product growth function within a fast-growing digital healthcare company.
About you (Who you are)
- 7+ years of experience leading growth initiatives, ideally within B2C consumer brands
- Demonstrated success in managing complex conversion funnels with multiple customer journeys and touchpoints
- Strong commercial mindset with the ability to prioritise initiatives based on business impact and ROI
- Data fluent, comfortable working closely with analytics teams, proficient in A/B testing, analytics tools, and interpreting data to inform decisions
- Proven experience managing cross-functional teams including product managers, engineers, and designers to deliver growth outcomes
- Deep understanding of customer insights and the ability to translate these into tailored, consistent messaging and optimised user experiences
- Experience with lifecycle marketing and CRM is a strong advantage, though not mandatory at the outset
- Entrepreneurial and creative thinker who thrives in a role with broad scope and autonomy, able to drive experimentation and innovation across messaging, UX, pricing, and product offering
- Comfortable working in a fast-paced environment with complex, multi-step funnels requiring thoughtful validation and optimisation
- Exceptional communication skills with the ability to clearly articulate growth strategies and experiment outcomes to stakeholders at all levels
So, Why Join Eucalyptus?
- Make real impact, fast - We build in the open together, which helps us learn and iterate more quickly so we can deliver high quality outcomes faster than anyone else. Helping impact patients lives for the better from the moment you join Euc.
- You’ll be supported to accelerate your career - Regular feedback alongside our bi-annual performance reviews, a professional development budget & leave help ensure you have the support you need to level up. We’re committed to helping every Eucalypt reach their full potential.
- You’ll work with others who are incredibly passionate about what they do - Our talent bar is high and our work ethic is strong. You’ll get to stretch yourself everyday, be given autonomy to tackle interesting problems, and work amongst people who care deeply about our patients.
- We also offer a range of benefits including
- Your own stake in the business with our employee options program
- A monthly wellness allowance, for you to spend on whatever wellness means to you
- A yearly personal development budget and 3 extra days of leave to continuously up-skill yourself
- 25 days holiday + bank holidays with an enhanced parental leave policy
- A fun office with regular socials including after school sport, clubs, cycle kick offs and seasonal parties
- Your own MacBook and more!
At Eucalyptus, we value individuals from all backgrounds, experiences, and perspectives, and we embrace the unique qualities each person brings. When you apply, please let us know of any reasonable adjustments you may need during the interview process.